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Mad Brewer’s Hoppy Hefe

February 9, 2012

The Malt Shovel Brewery’s offshoot label, Mad Brewers, has this week launched their latest offering – Hoppy Hefe.

The hop-heavy hefeweizen certainly isn’t a common style, with Brooklyn Brewery making one, and partnering with German brewery Schneider to collaborate on one as notable examples. The first that I can recall in Australia was by Ian Watson, now at Murrays, who brewed one during his stint at Queensland’s MT Brewery a few years back.

It’s an interesting style with plenty of complexity and the Lion-owned Squires version certainly pulls no punches in the hops department. They describe it as a cross between a Hefeweizen and an American wheat wine and they’re certainly not engaging in too much hyperbole in that description. At 35 IBUs it’s well over double the standard for a Bavarian style wheat beer. The flavours are full and rich and, even as someone who likes hops, I found the mix fairly intimidating. The 640ml bottle was too much to drink alone and is a good size and a good beer to share.

Beer geeks can say what they like about the challenges of Squire’s 150 Lashes and Sundownder Lager, but this is certainly a beer that carries through plenty of flavour and interest.

Once again though, the brewery’s ‘Summer Release’ comes to us well after Australia Day, not leaving many of the media releases’ “hot Australian summer” nearly finished with no “lazy days” to enjoy it in, now that we are all back at work. I cannot begin to understand the seasonal strategy here, unless it is to prevent seasonal releases distracting beer drinkers from Lion’s main aim of selling vast volumes over the main beer buying period of Christmas?

Anyway, seek it out. It’s a flavourful and interesting offering from a sometimes timid range. [MK]

Style: Hybrid cross between a hefweizen and American wheat wine and then lots of late hopping.
ABV: 7%
Malt: Pale and light crystal barley malts and 45% wheat malt
Hops: Citra and Motueka
IBUs: 35

Other notes: Course filtered but cloudy. Pastuerised.

Media release is below, as is on-tap availability. You can read more from the brewers on their blog.

Media Release

Oh those Lazy days of the hot Australian summer. It can mean only one thing…. you guessed it, another limited release beer from those crazy Malt Shovel Mad Brewers. Having focussed their energy on brewing plenty of the finest James Squire beers for the Christmas and New Year festivities, come February it’s time to have a little fun with our summer release. At my urging, this year they have turned their attention to the wheat beer style, but typically it is not a classic wheat style that will be offered up by our Mad Brewers team.

Brewers Rob Freshwater and Dayton Coffey have combined to craft a wheat beer with serious attitude. The name says it all. Hefeweizen, is a traditional German wheat beer style, “hefe” being a prefix meaning yeast (some yeast retained).
Our Hoppy Hefe however, is a cloudy wheat beer brewed with an outrageous late hop addition creating a strong fruity -citrus hop aroma. While also taking some inspiration for extremes from those “beardy-weirdy” American hop-head brewers, our team, as usual, were not content to follow the plan and stick to using only U.S. hops, nor to use traditional German wheat yeast.

So get ready for a beer with a difference.

The result of their labours is a 7% alcohol by volume mongrel of a wheat beer with no claim to nationality, but one that will happily back pack its way around Australia this summer, while stocks last.

Mad Brewers Hoppy Hefe is presented in its usual 12 x 640ml bottle, per case format and will be available in selected good liquor stores nationally from 14 February 2012, for a limited time only. It will also be available on tap at the James Squire Brewhouses and Brewbars plus a number of selected bar accounts in each state.

The 640ml bottle is the perfect size to share with a friend over a meal and our brewers recommend you try this beer with a spicy Gumbo, a spicy Seafood Paella or for the more timid, perhaps with Chilli Mud Crabs.

Recommended retail price is $79.99 per case and $9.99 per bottle.

Only 8,700 cases have been bottled so make sure you get some straight away.

Collaroy Beach Club, Collaroy
Local Tap House, Darlinghurst
Northern Star, Hamilton
South’s Leagues Club, Merewether
Burwood Hotel, Merewether
Marlborough Hotel, Newtown
30 Knots, Grand Hotel, Sydney
Yardhouse, Sydney
Penrith Panthers, Penrith
Hotel Delany, Newcastle
Manning Bar, Sydney
[email protected], Sydney
Hero of Waterloo,The Rocks
Fortune of War, The Rocks
Pyrmont Bridge Hotel, Sydney
Docks Hotel, Sydney
Tipple, Surry Hills
Greengate Hotel, Kilara
Parkview, Erskineville

All Bar Nun, O’Connor
Edgars Inn, Ainslie
Phoenix, Canberra
ANU, Canberra
George Harcourt Nichols, ACT

Norman Hotel, Buranda
Boundary Hotel, West End
The Fox, Sth Brisbane
Platform Bar, Grand Central Hotel, Brisbane
Zi-Bar, Brisbane
Board Walk Tavern, Hope Island, Gold Coast
The Spotted Cow, Toowoomba

The Elephant, Adelaide
Highway Inn Hotel, Plympton
Colonist Tavern, Norwood
Cumberland Arms, Adelaide CBD
Wellington Hotel, North Adelaide
Wheatsheaf Hotel, Thebarton
Holdfast Hotel, South Glenelg
The Dublin, Glenelg

The Squires Bounty, Hobart
New Sydney Hotel, Hobart
Cock n Bull, Launceston

The Portland Hotel, Melbourne
Transport, Melbourne
Leftbank, Melbourne
The Plough, Merniong
Lily Blacks, Melbourne
Young and Jacksons, Melbourne
The Royal Mail, Melbourne
The Steampacket Hotel, Williamstown
The Great Northern Hotel, Carlton
Public Inn, Castlemaine
Newmarket Hotel, Kyneton
Bayden Powell Hotel, Collingwood
The Fox, Collingwood
Lincoln Hotel, Carlton
Montague Hotel, Sth Melbourne
Maori Chief, Sth Melbourne
The Local Taphouse, St Kilda
Barkers, Hawthorn
Collins Queater, Melbourne
Beer De Luxe, Melbourne

The Norfolk, Fremantle
5 Bar, Mount Lawley
The Garden, Leederville
The Grosvenor, East Perth
Settler’s Tavern, Margaret River
The Pour House, Dunsborough
The Sail & Anchor, Fremantle

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5 Responses to Mad Brewer’s Hoppy Hefe

  1. Storcky the Hoppy Hefe lover on November 27, 2012 at 4:20 pm

    Please, please PLEASE brew more Hoppy Hefe. I love it and have exhausted all avenues in my local area for sourcing it. PLEASE brew more you MAD BREWERS…

  2. Michael Clift on November 20, 2012 at 3:25 pm

    Please brew more!! This is (was) my favourite beer!
    If you aren’t going to brew it again ever, could I at least get the recipe so I can have a crack?

  3. Jeremy on March 9, 2012 at 3:11 pm


    Love the site, keep up the good work.

    Just thought I should chime in though on the comment in the review of the Hoppy Hefe that says the Squires range is a sometimes timid range.

    Agreed the Sundown and the 150 lashes are easy drinking beers but hey that’s their purpose. I actually think the 150 lashes is a great beer as it’s a good introduction to a new world for some people. I agree it’s not going to blow you head off with taste but it might lead people to start thinking about different types of beers, which is a good thing. Also agree the sundowner is a bit bland but I’m a bit sick of the larger bashing that goes on. To all the beer snobs out there, there is a place for lagers and to say there’s not is small minded and snobbish. More taste does not always equal better beer.

    Those two beers aside, the rest of the range is really very good. The pilsner in fact is one of the more in your face pilsners on the market.

    The Porter is fantastic and the IPA is their best beer and up there with a lot of really fantastic IPA’s in Australia.

    Don’t get me wrong, I love a good beer packed to the brim with hops, but all the same I think there’s a place for less taste in beer as long as its still top quality.


    • Editor on March 9, 2012 at 3:14 pm

      Thanks for the comment Jeremy! Couldn’t agree more, especially about James Squire Pilsener and the Porter. Thanks for reading Brews News.

  4. Paul on March 2, 2012 at 9:50 am

    I bought one of these yesterday and had it with dinner. It’s one of the best beers I’ve had for some time which stands out. I loved the powerful Motueka & Citra hops used for aroma & of course flavour. My reaction after my first sip made my wife interested in what the fuss was about and she doesn’t drink beer. She liked it also and I’m glad she’s 33 weeks pregnant because that’s all she & bubs was allowed to have :-) I can’t wait to buy some more…

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