Well perhaps the major brewers haven’t to date.

The history of the growth of craft brewing is writ against a backdrop of major state-based brewers which were built to cater for their entire state market. Yep: 100%. Everyone in Queensland was supposed to drink XXXX and everyone in WA to drink Swan. Remember Swan and Emu brands?

While that spare capacity is difficult to switch over to small-batch brews, the big brewers have certainly not stood still as Matilda Bay, Little Creatures and James Squire underline. And now we have to add major retailers Woolies and Coles into the mix as Dan Murphy’s involvement in Sail & Anchor and Gage Roads brands shows.

Yep it’s certainly an interesting time for craft brewing in Australia — however you define it. Thanks to those who are adding historical context to it. It’s valuable. As a side-line beer commentator I really appreciate it. Thank you all.

Parky