CBIA announces programme for second annual Australian Craft Brewers’ Conference
The Craft Beer Industry Association is today happy to release the programme for its second annual Australian Craft Brewers’ Conference.
The CBIA Australian Craft Brewers’ Conference, to be held on Wednesday the 21st and Thursday the 22nd of May, will be a highlight of this year’s Good Beer Week in Melbourne.
The venue will be the Melbourne Arts Centre’s ANZ Pavilion, located at 100 St Kilda Road, just a short walk from Flinders Street station and Federation Square.
On launching the programme CBIA Chair Dave Bonighton spoke of his excitement for this year’s event.
“For ACBC 2014 we have set the bar high for ourselves. We have secured a great new venue and the programme is top class. Our committee has spent many months working on this, trying to find ways to improve on what we did last year and we think we have done that,” said Bonighton.
“Chief among these changes is the introduction of a keynote address to kick of proceedings. We are extremely fortunate that industry pioneer and legend Phil Sexton has agreed to deliver the inaugural ACBC Keynote,” said Bonighton.
“Our industry owes Phil a debt of gratitude for the work he did in establishing craft beer in Australia and we look forward to hearing his views on where we came from and where he sees us heading.”
“We have also included more multi-person presentations this year in order to increase the variety of voices being heard,” said Bonighton.
ACBC 2014 continues its commitment to offering a diversity of content that is appropriate to all sectors of the industry.
Technical brewing presentations will include hour-long panels on hop and malt innovations and a presentation on yeast by the head brewer at the world famous Weihenstephan Brewery, Frank Peifer.
Industry leaders in the area of sales and marketing will present on topics including managing relationships with large retailers, exporting and social media.
The interactive panels that generated so much discussion last year will also return for the final session of each day.
Another innovation for this year’s conference is a breakout room that will be the venue for a series of roundtable discussions.
“These will be limited to about a dozen people and will enable much more detailed discussions about some niche areas of our industry,” said Bonighton.
Also returning will be the ACBC Tradeshow, presenting attendees with an excellent opportunity to interact with a number of industry suppliers.
Tickets for the CBIA Australian Craft Brewers’ Conference will be $200 (+ booking fee) for CBIA members and $350 (+ booking fee) for non-members. This includes entry both days and catered lunches.
Tickets are on sale today via the Good Beer Week website.