Aussies are being asked to raise a glass, “Toast 2 Love” and share it on social media on Friday 3 November as the same sex marriage (SSM) postal survey reaches its last few days, with all funds from the sale of Love² beer by The Good Beer Co. being pledged to the Australian Marriage Equality campaign.
Fifteen pubs, bars and venues in Melbourne, Sydney, Brisbane, Canberra and Adelaide are supporting “Toast 2 Love” by putting the special Love² brew by The Good Beer Co. and Bright Brewery on tap, and over 100 businesses including TripAdvisor, Medibank, Qantas, and Atlassian are getting involved by serving the Love² beer in bottles at special “Toast 2 Love” Friday drinks events across the country.
The New World-style Pale Ale beer has received overwhelming backing from the industry with support from 28 independent breweries, festivals and beer media from around the country. Love² beer has proved so popular with both pubs and punters since its launch earlier this month that The Good Beer Co. and Bright Brewery are busy brewing a new batch to keep up with orders. But the good news is beer lovers can pre-order a carton of Love² online here for a celebration at home with mates.
The Good Beer Co. is a social enterprise – a company on a mission to do good – and the Love² beer is its second cause related brew, with the first being Great Barrier Beer in support of the Australian Marine Conservation Society and their work to protect Australia’s national icon, the Great Barrier Reef.
The Good Beer Co. Founder, James Grugeon, said he wanted to “Toast 2 Love” to thank everyone who had already voted YES, urge those who hadn’t returned their survey yet to do it quickly before the deadline on 7 November and remind everyone who has supported marriage equality that the fight isn’t over until the law is passed.
“This is a celebration of love for all those YES voters out there. When you “Toast 2 Love” on Friday 3 November we want you to share it on your social media so everyone can see that you support equality for all,” Mr Grugeon said.
“The Good Beer Co. will continue to support the Australian Marriage Equality campaign after 15 November because that isn’t the end, we will continue to work until SSM marriage is passed into law. And ongoing, we’ll continue to support the cause of equality for everyone.
“I hope to be toasting LGBTIQ friends at their own marriages in Australia before long.”
Peter Black from the Australian Marriage Equality campaign is excited about “Toast 2 Love”.
“We’re excited by how popular Love² beer has proved to be and hope it’s a good omen for YES. It’s a really great beer and we hope Australians will enjoy toasting love on 3 November – and beyond!”
Scott Brandon, Owner of Bright Brewery, the brewers of Love² beer, said he was delighted about the positive reaction to this special brew.
“This is a hand crafted, small batch brewed beer from an independent craft brewer and social enterprise start up. Beer is a great equaliser in our society that helps bring people together and enjoy each other’s company,” said Mr Brandon.
“We’re proud to be making a beer that supports equality for all Australians and hope that everyone will seek out and try this New World-style session Pale Ale with all Aussie ingredients that’s easy to love, no matter what your preference.”
Anyone supporting marriage equality can also share The Good Beer Co.’s animation about the campaign via their Facebook page here.
About Love² beer:
Love² beer is a specially-brewed New World-style 4.4% ABV session Pale Ale, easy to love, no matter what your preference. An easy drinking and refreshing blend of sweet pale malt and citrus hops. Made with all Australian ingredients and equal love for all.
Love² beer will be available as part of “Toast 2 Love” at the following bars, pubs and venues on Friday 3 November:
- Aether Brewing Company, 35 Railway Terrace, Milton QLD 4064
- Bloodhound Bar, 454 Brunswick St, Fortitude Valley QLD 4006
- Collective Kitchen, 369 Ann St, Brisbane City QLD 4000
- Newstead Brewing Company, 67 Castlemaine Street, Milton QLD 4064
- Newstead Brewing Company, 85 Doggett Street, Newstead QLD 4006
- Tipplers Tap, 5/182 Grey St, South Brisbane QLD 4101
- Harts Pub, Essex Street & Gloucester Street, The Rocks NSW 2000
- The Lord Raglan, 12 Henderson Road, Alexandria NSW 2016
- Young Henrys, 76 Wilford Street, Newtown NSW 2042 (TBC)
- Old Canberra Inn, 195 Mouat St, Lyneham ACT 2602
- Bar SK, 90 Smith St, Collingwood VIC 3066
- Foresters Beer and Dining, 64 Smith Street, Collingwood VIC 3066
- Two Birds, Brewery & Tasting Room, 136 Hall St, Spotswood, VIC 3015
- The Wakefield Hotel, 76 Wakefield Street, Adelaide SA 5000
- The Wheatsheaf Hotel, 9 George Street, Thebarton SA 5031
About The Good Beer Co.
The Good Beer Co. is Australia’s social enterprise beer company. It works with good independent craft brewers to brew and sell beer to raise funds and profile for good causes. For further information about The Good Beer Co. go to thegoodbeerco.com.au
About Bright Brewery
Bright Brewery is a family owned and operated brewery, bar and restaurant, producing MountainCraftedTM beers in the spectacular alpine town of Bright, Victoria. Located alongside the Ovens River, Bright Brewery is a family friendly hub for visitors and locals to gather. Bright Brewery is driven by values to be authentic and sustainable in all that we do, and to embrace active lifestyles, celebrated with great beer. For further information about Bright Brewery go to