On February 5th Australia’s independent brewers received links to the 2018 Independent Brewers Association Industry Survey. This is the fourth year that the important project has been undertaken by the IBA.
“The Industry Survey is one of our key projects for the year,” said acting CEO Chris McNamara. “Up-to-date, accurate data is not only important for the IBA to help achieve its mission but it is also vital for brewers and industry suppliers.”
“The results from last year’s survey were essential to us being able to produce the landmark National Economic Evaluation, the document which has enabled us to dramatically increase our advocacy efforts with all levels of government.”
“Respondents to last year’s survey also received a suite of data which was invaluable to them in terms of benchmarking and forward planning.”
As always the IBA’s goal is to increase the number of brewers who respond to the survey.
“This year, through the fantastic support from Cryer Malt, Kegstar and O-I Australia, we are running an awesome competition where one respondent will receive a prize of a trip to the Craft Brewers Conference in Nashville,” said McNamara.
Details of the competition are available on the IBA website.
The survey itself is once again being conducted by independent research firm, Survey Matters. All data provided to Survey Matters is treated strictly confidentially and protected by the Australian Privacy Principles of the Privacy Act 1988. Only de-identified and amalgamated data is provided to the IBA.
Independent brewers who have not received a link to the survey should contact Rebecca Sullivan at Survey Matters ([email protected]).
