GBW Trade Panels - Pink Boots Know Your Worth


During the recent Good Beer Week in Melbourne, the Cryer Malt trade hub at BeerDeluxe was once again a focus for the brewing industry with a number of important trade discussions taking place.

Thanks to Kegstar, Brews News was able to be there to record some of these panels and we are proud to present these discussions.

This panel, hosted by Brews News’ journalist Megan Sahli, was presented by The Pink Boots Society and featured five incredible women during which they shared their experiences working in male dominated industries and what they have learned.

While curated by women for women, the conversation was inclusive, instructive and, of course, fun and advice given and experiences shared by the panellists is relevant to the entire industry.

The panel featured:

  • Nicolette Gillman
    Nicolette is the Victorian Sales Manager for Sydney’s Philter Brewing. A long time beer lover, she has been working in beer industry sales for eight years. She is a Certified Cicerone, has completed her IBD Graduate Certificate and the Short Course in Malting & Brewing at the University of Ballarat.
  • Jayne Willmott
    Jayne is the National Marketing Projects Lead for General Motors Holden and has been working within the automotive sector for 18 years. Working primarily in Marketing, Jayne has also held roles in Sales, Supply Chain and Customer Experience.
  • Kirrily Waldhorn
    Kirrily has spent nearly 20 years working in the beer industry. She is the co-editor of the Beer Lover’s Guide to Victoria and Queensland and co-owner Nightingale Events. Kirrily is the Beer Ambassador for Dan Murphy’s and is also a beer judge. Her company, Beer Diva, hosts events for the beer community.
  • Kelly Tretter
    Kelly is the Head Microbiologist and Quality Assurance Lab Manager for US-based brewery New Belgium Brewing Co. Kelly launched her career as a sampling technician on the graveyard shift at fellow US-based Coors Brewing Co. Kelly has also been an active member of the American Society of Brewing Chemists and served on the board from 2012 to 2018.
  • Kelly Lohrmeyer
    Kelly is the Pacific Regional Sales Manager for Yakima Chief Hop Union. Kelly works to connect farmers and brewers, helping both parties to navigate hop contracts and providing them with her specialist skills.

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