Sports clubs will be able to order beer and get rebates through Carlton and United’s newly-launched Club Connect drinks site, funneling small club purchases through the platform.
AFL
Brewmanity teams up with Demons
Brewmanity Beer Co has forged a partnership with an AFL team and is launching its Demon Brew to support Melbourne Football Club.
Carlton Draught celebrates the 'greatest team of all'
To celebrate the Geelong Cats’ 2011 Toyota AFL Grand Final win, Carlton Draught is set release a special edition blue and white themed carton, packed with 24 commemorative AFL premiers cans wrapped with the classic premiership team photo.