Brisbane City Council has formally approved Scottish craft brewer BrewDog’s development application for a $30 million brewery in Murarrie, Brisbane.
This week on Radio Brews News Pete and Matt are joined by drinks marketer Zoe Ottaway. They discuss Brewdog’s recent marketing fail with their “Pink IPA” and why Malt Brewing had to rebrand as Revel.
This week on Radio Brews News Pete Mitcham is back with his thoughts on BrewDog and the crew discuss the Pirate Life grant and sporting sponsorships.
This week on Radio Brews News the editorial team are joined by Cassie O’Neill, Australia’s first female certified Cicerone and Stomping Ground brewery’s sales representative, to discuss the beer news of the week.
BrewDog’s Brisbane brewery will generate a total 235 jobs over the next 10 years, according to Queensland Government Minister Cameron Dick.
After a six-month search, flamboyant Scotland-based brewery BrewDog has announced the home for its new Australian brewery.
Equity crowdfunding by breweries overseas has been effective overall, despite some high profile failures, according to Pozible.
BrewDog’s recently unveiled plan to build a brewery in either Brisbane or Newcastle drew a mixed reaction from beer industry insiders.
The $352 million private equity investment in BrewDog will in part fund an Australian brewery for the company, according to co-founder James Watt.
Brewers should be pushing the envelope in sensible ways rather than the “extreme ridiculousness” peddled by the likes of controversial Scottish outfit, Brewdog, says Professor Charlie Bamforth.