This week on the podcast, the team discuss how breweries are marketing themselves in the climate of COVID-19 and why you shouldn’t ask your consumers to just refrigerate their exploding beer cans.
BWS
BWS is calling for new local favourites to add to stores
Retailer BWS is calling for independent producers and their fans to nominate beers that they think more Aussies should know about with the chance to be ranged in stores, advertising and marketing support.
Founders First doubles craft beer distribution
Craft accelerator and hospitality company Founders First has doubled its craft beer distribution in Coles and Woolies-owned retail outlets.
The Good Beer Co teams up for limited edition beer cases
The Good Beer Co has teamed up with Founders First and craft breweries to launch ‘A Good Beer Always Helps’ 16-pack to be stocked in 1,000 BWS and Dan Murphy’s stores.
One Mile Brewing makes it into BWS in NT first
Darwin’s One Mile Brewing is the first Northern Territory brewers to be stocked in local BWS stores after signing a deal with Endeavour Drinks Group.
Beer absent from ABAC complaints
A raft of bottle shops and the wine and distilling companies have faced a panel as beer packaging complaints bottom out after ABAC hailed brewing industry co-operation.
Endeavour and Coles sales up after March surge
Endeavour Drinks and Coles Liquor both saw surges in sales at the end of March according to reports published this week.
Endeavour Drinks adds 200 suppliers in two weeks
Endeavour Drinks Group has brought on 200 new suppliers in the past two weeks, and added 2,000 products to its online and retail stores.
Woolworths supports Good Beer Co’s Great Barrier Beer
QLD social enterprise beer company, The Good Beer Co has teamed up with BWS and Dan Murphys to issue a call to action, “buy a beer and help the reef”.
Good Beer Week and BWS partnership announced
Good Beer Week announces a partnership with BWS that will see programs distributed to stores in and around Melbourne.