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Byron Bay Pale Lager

RBN puts the Pod into Podcast

May 9, 2014 by Radio Brews News

In our first episode back, we catch up with Peter ‘Pod’ McLoughlin, Marketing Director at Carlton & United Breweries. It is a very interesting and wide-ranging conversation about the many changes that have taken pace at CUB since the acquisition by SABMiller, and covers Crown Lager, VB and Byron Bay Pale Lager.

Category: Featured, Features, Radio Brews News Tagged: Byron Bay Pale Lager, Crown Lager, CUB, Peter McLoughlin, podcast, VB, Victoria Bitter

ACCC decision has wider implications for the brewing industry

May 1, 2014 by Matt Kirkegaard

What are the broader implications of the ACCCs findings this week and what does the beer buyer expect to be told when they purchase their beer?

Category: Features Tagged: ACCC, Byron Bay Pale Lager, CUB, labelling, Mountain Goat, provenance

The CBIA response to the ACCC decision on Byron Bay Pale Lager

April 30, 2014 by Media Release

CBIA says labeling has been a much discussed topic in the industry for many years and the CBIA welcomes any decision that helps clarify what is required.

Category: Media Releases, News Tagged: ACCC, Byron Bay Pale Lager, CBIA, Craft Beer Industry Association, labelling

CUB fined over Byron Bay advertising

April 29, 2014 by Matt Kirkegaard

The ACCC has accepted a court enforceable undertaking from Carlton & United Breweries (CUB) in relation to concerns that it misrepresented Byron Bay Pale Lager…

Category: Featured, Features Tagged: Ari Mervis, Byron Bay Pale Lager, comb-overgate, CUB

Once more unto the breach, dear friends, just once more…

February 7, 2013 by Matt Kirkegaard

CUB says that their labelling of Byron Bay Pale Lager is “common practice” for beer labels in Australia. In wondering how you can have a common practice for a rare event, we take a look at what Byron Bay has done with their labels in the past.

Category: Features, Open Letter Tagged: Byron Bay Pale Lager, CUB, SABMiller, transparency

Words fail me…

February 5, 2013 by Matt Kirkegaard

I promise I wasn’t going to mention the war today, but reader Craig received his First Choice catalogue in the mail today and….well, take a look.

Category: Features, Open Letter Tagged: Byron Bay Pale Lager, Coles, comb-overgate, CUB, First Choice

Intent is not the issue

February 4, 2013 by Matt Kirkegaard

Carlton & United Breweries say it is not their intention to mislead. Does that matter?

Category: Features, Open Letter Tagged: Byron Bay Pale Lager, CUB, ethics, SABMiller, transparency

Why Byron Bay Pale Lager is like an onion…

February 3, 2013 by Matt Kirkegaard

Matt Kirkegaard peels back the layers of the Byron Bay Pale Lager imbroglio and reveals what it will take to shut him up…

Category: Features, Open Letter Tagged: Barry Schadel, Byron Bay Brewery, Byron Bay Pale Lager, comb-overgate, CUB

No news today…

February 1, 2013 by Matt Kirkegaard

Due to technical difficulties, we will not be able to bring you today’s comb-overgate update…

Category: Features, Open Letter Tagged: Byron Bay Brewery, Byron Bay Pale Lager, comb-overgate, CUB, SABMiller

What’s a brand and what’s a beer?

January 31, 2013 by Matt Kirkegaard

So, exactly what is this “medal-winning” “Byron Bay Pale Lager” to which they refer?

Category: Features, Open Letter Tagged: Barry Schadel, Byron Bay Brewery, Byron Bay Pale Lager, comb-overgate, CUB, Trade Mark

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