While cider continues to witness the strongest growth in the Australian liquor market, more and more offerings are hitting the shelves and the quality of these offerings is constantly improving. This week sees the launch of Batlow Premium Cider from one of Australia’s most famous apple growing regions. The good news is that the cider… Read more →
cider
The apple in cider
While we can’t work out why they’re included in the beer category, Australian Brews News realises that we can’t ignore cider any more and so our new cider correspondent, Tim Boyle, takes a close look at them and asks whether we these products are as ‘artisan’ or ‘craft’, or is the whole resurgence nothing more than a clever marketing exercise?
Dapple Cider is ripe for the picking
Walking the aisles of Dan Murphy’s these days you would be forgiven for thinking that we had bypassed the craft beer insurrection and jumped straight into the cider revolution. What’s driving the trend? No one can really explain it adequately, but when there’s a bandwagon rolling by it seems that you don’t ask where its… Read more →
Bulmers Pear Cider now available in 330ml bottles
For some reason that I just cannot fathom, cider seems to have been grouped into the beer category in the media – and by brewers (last week Carlton United Brewers John Pollaers said that the new Fosters was a “company focused entirely on beer and cider”). It looks like ignoring ciders is not going to… Read more →
She’ll be apples…
Cider is one of the fastest growing alcohol categories. Ian Watson takes a little look at apple juice…
The business of being Fosters
There is a vast difference between ‘beer’ and the ‘business of beer’. Almost all mainstream media coverage of beer actually relates to the business or marketing of it rather than what’s in the bottle. That’s because mainstream beer is a multi-billion dollar industry and the craft industry – the part of the industry that actually… Read more →
Three Kings walk into a bar …
Pete Mitcham tells the story behind the latest ‘cross category’ alcohol brand…