Carlton & United Breweries has reaffirmed its commitment to Crown Golden Ale, despite the beer’s failure to build on its promising start. Launched in June 2014, Crown Golden Ale was initially exclusive to Woolworths Liquor (now Endeavour Drinks ... Read more →
Crown Lager
Episode 41: RBN Wears out the Crown Part II
This week we play part two of Matt's interview with CUB about the revitalisation attempts for the Crown brand and Tim Ovadia is joined by CUB's Chief Brewer Jaideep Chandrasekharan about the 2014 Crown Ambassador Reserve, the brewing process and Matt ... Read more →
Episode 40: RBN Wears out the Crown
In this episode of Radio Brews News, Matt & Pete discuss the recent controversies about craft beer getting big, hipsters and its growing pains. We also play an interview Matt recorded last year with Tim Ovadia, General Manager Insight & ... Read more →
CUB launches new Crown Golden Ale
Comment: CUB has launched yet another a brand extension to its flagship Crown Lager, Crown Golden Ale. It's a curious move given the revamped brand has recently posted volume declines with writer James Atkinson revealing unprecedented negative ... Read more →
RBN puts the Pod into Podcast
Welcome back to Radio Brews News after our very long hiatus. Pete Mitcham and I see the podcast as one of the most important things we do through the site, able to discuss the big issues in Australian beer with the people who shape and influence ... Read more →
If Clarke and Dawe did Crown Lager
I post this because I wish I had written it. It seems to take me a thousand words to say what smarter people can say in 177. Anyway, my article about CUB's nonsense around the relaunch of Crown Lager has inspired a self-described "passionate lover ... Read more →
New Crown Lager: making 'Australia's Finest' even more finer-er
So, CUB has announced its new and improved Crown Lager. I'm not sure whether to compare the multinational brewing company to the boy who cried wolf, or the painter that paints himself into a corner. Either way, CUB's long-term over-hyping and soft ... Read more →
RBN has heard you…and we're fixing it
In a special release Radio Brews News podcast, Pete sides with VB while Matt dons the tin foil hat and sees shadows on the grassy knoll as they thrash out the Great VB apology in far more detail than you ever probably wanted discussed, as well as ... Read more →
Crown Lager now on tap
Regular readers of Brews News have know that the Crown Lager marketing has been something of a bete noir for me over the last 18 months. It featured highly in our recent podcast featuring Vincent Ruiu from CUB where we discussed the launch of Crown ... Read more →
RBN puts its Crown on tap
This week we catch up with Vincent Ruiu, General Manager, Global and Craft Brands, from Carlton and United Breweries to break the news that Crown Lager will be available on tap from 3 September. Of course, we couldn't let the chance to speak with ... Read more →