Beer sponsorships don’t generally cause much of a stir at Australian Brews News, especially when it just involves one generic mid-strength lager substituted for another at the football. But Carlton & United Breweries’ snaring the sponsorship rights for the Queensland Reds, ending Lion Nathan/XXXX’s two decade association with Queensland Rugby, marks just how aggressive Australia’s… Read more →
CUB is giving a free VB to every eligible person in the country (who buys the right newspaper and cuts out the coupon) to celebrate Australia’s recent performance on the cricket field. Or to celebrate that that the English are leaving with the little urn still safely stored in the overhead compartment. Or that the… Read more →
With the resurrection of the Great Northern Brewing Co brand, CUB is making a play for parochial Queensland drinkers. But Australia’s largest brewer has a long history in Queensland as historian Brett Stubbs explains…
Cascade Brewery is set to launch a free iPhone application called the Brewer’s Nose this month, featuring more than 500 Australian and international brews. Although it is written about in today’s The Australian, the application is not yet available for download through Apple’s iTunes. The application has been submitted to Apple but is currently subject… Read more →
Fosters is set to unveil its new Queensland-based beer brand, Great Northern Brewing Co, which will operate out of the Yatala plant, south of Brisbane.
Foster’s Group yesterday posted its half year results which showed that Australia’s largest brewing company had continued to lose its share of the lucrative Australian beer market. Wine was again the major drag on the company’s results, with the beer business showing a 5.7 per cent increase in revenue despite a 1.1 per cent fall… Read more →
Hot on the heels of the Victoria Bitter Chip being launched in Australia, the beer itself has been launched in India.
Carlton brewhouse is currently offering one hour guided tours ,running from Monday through to Sunday, including a beer tasting and souvenier gift.