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Jacobs Creek

Jacob’s Creek fights for beer’s ‘share of throat’ at cricket

January 19, 2022 by Matt Kirkegaard

Wine brand Jacob’s Creek is the latest drinks brand to position itself as an alternative to beer with a new campaign encouraging Australian beer drinkers to switch their usual habits to wine.

Category: News Tagged: Jacobs Creek

Radio Brews News

Brews News Week #352 – Correct

January 19, 2022 by Radio Brews News

This week, the team discuss the debate surrounding buy-now-pay-later options, ABAC’s review for 2022 and the GABS Hottest 100 Countdown. 

Category: Regular Editions Tagged: ABAC, Afterpay, BNPL, Fourpure, Jacobs Creek, Lion, Magic Rock, Pink Boots Australia

Pirate Life Acai Passionfruit

Pirate Life sour beer complaint dismissed by ABAC

November 14, 2019 by Clare Burnett

In the latest wave of rulings from ABAC, CUB-owned Pirate Life was again in the spotlight after a complaint about its Acai and Passionfruit sour’s packaging said that it “could appeal to minors and be confused for juice or soft drink”.

Category: News Tagged: ABAC, Bundaberg Rum, Jacobs Creek, Pirate Life

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