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ABAC

“Near beer” brands face ABAC

November 4, 2020 by Clare Burnett

An ABAC adjudication panel has upheld a complaint against Matso’s, but dismissed two relating to Lion’s Quincy and Brookvale Union’s ‘boozy’ seltzer.

Category: News Tagged: ABAC, Brookvale Union, hard seltzer, Lion, Matso's Beer, Quincy, social media

ABAC

Reposted social media complaints upheld by ABAC

July 3, 2020 by Clare Burnett

Complaints against two breweries in WA and SA highlight the issues around reposting content from other sources on social media after a panel ruled both were in breach of ABAC.

Category: News Tagged: ABAC, Boston Brewing Co, Shifty Lizard Brewing Co., social media

ABAC

ABAC dismisses latest round of complaints

April 2, 2020 by Clare Burnett

Alcohol advertising watchdog ABAC last week ruled on a number of complaints against James Squire’s One Fifty Lashes and Pirate Life, as well as Coopers and BWS.

Category: News Tagged: 150 Lashes, ABAC, Coopers, James Squire, Pirate Life, social media

ABAC

ABAC advises breweries to audit social media

January 13, 2020 by Clare Burnett

Alcohol advertising watchdog ABAC has encouraged companies to scrutinise their digital marketing past and present in light of recent rulings.

Category: News Tagged: ABAC, social media

Social media target of ABAC’s latest decision

June 17, 2019 by Clare Burnett

The Loxton Hotel in South Australia has been criticised by alcohol advertising watchdog ABAC over its “irresponsible” Facebook posts.

Category: News Tagged: ABAC, Loxton Hotel, social media

Southern Bay backtracks over ‘tone deaf’ social media blunder

June 4, 2019 by Clare Burnett

Geelong-based Southern Bay Brewing is facing major backlash over an offensive social media post published online yesterday.

Category: Featured, News Tagged: ABAC, social media, Southern Bay Brewing

ABAC-4-quarterly

ABAC eyes social media and pre-vetting

April 1, 2019 by Megan Sahli

The body responsible for overseeing complaints about alcohol advertising has released its 2018 Annual Report advising social media platforms and pre-vetting services were an increased focus for 2019.

Category: News Tagged: 2018 Annual Report, ABAC, alcohol marketing, pre-vetting, social media

radio-brews-news-official-feature-image

Brews News Week Episode 206

February 15, 2019 by Radio Brews News

Matt and Pete bring you the top beer news stories of the week including: pasteurisation and why ABAC is so concerned about social media.

Category: Radio Brews News Tagged: ABAC, advertising, craft, Eumundi, social media

ABAC-4-quarterly

Social media concerns continue for ABAC

February 12, 2019 by Matt Kirkegaard

The Alcohol Beverages Advertising Code has released its Fourth Quarterly Report for 2018, highlighting concerns about alcohol marketers’ use of digital platforms and the age restriction controls available for their marketing.

Category: News Tagged: ABAC, social media

Black Hops Pussy Juice Crop-name

Black Hops on the back foot over beer name

September 13, 2018 by Megan Sahli

Reigning Champion Small Brewery Black Hops Brewing, has this afternoon been forced to take down and apologise for a Facebook post, deemed by Pink Boots Society Australia as “degrading” and “tacky”.

Category: Featured, News Tagged: Black Hops Brewing, Pink Boots Society, sexism, social media

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