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transparency

Once more unto the breach, dear friends, just once more…

February 7, 2013 by Matt Kirkegaard

CUB says that their labelling of Byron Bay Pale Lager is “common practice” for beer labels in Australia. In wondering how you can have a common practice for a rare event, we take a look at what Byron Bay has done with their labels in the past.

Category: Features, Open Letter Tagged: Byron Bay Pale Lager, CUB, SABMiller, transparency

Intent is not the issue

February 4, 2013 by Matt Kirkegaard

Carlton & United Breweries say it is not their intention to mislead. Does that matter?

Category: Features, Open Letter Tagged: Byron Bay Pale Lager, CUB, ethics, SABMiller, transparency

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