Complainants have accused Victoria Bitter of featuring an underage person and associating drinking with a high risk activity – rollerskating – in two reposts to its Instagram account.
This week on the podcast, the team ask; is it too early for beer advent calendars? And where will BrewDog pop up next?
VB tea for the Ashes and why government red tape is hindering smaller brewers are amongst the issues Matt and Pete discuss in Brews News Week.
Victoria Bitter has launched their own brand of tea – VB Tea – in time for the cricket. The limited-edition, non-alcoholic tea is made using VB’s Super Pride Hops.
Radical changes to ice cold beers and second hand drinking catch our attention this week as Matt and Pete discuss Brews News Week.
Carlton and United Breweries yesterday issued an apology for changing the packaging on its Carlton Dry stubbies from twist tops to ring pull caps.
This week we are again joined by Zoe Ottway from Totem Marketing, and newcomer Fiona Sproles from Adelaide’s Dusty Cowgirl Designs.
CUB yesterday celebrated the ‘50th’ anniversary of the classic VB anthem and in celebrating its heritage managed to mangle its own history. Again.
From today, VB beanies, caps, tees, jumpers and merch featuring the brand’s iconic logos and campaigns are available at the Big Cold Store.
The late Geoff Seebeck, former Creative Director at George Patterson, discusses the history of the iconic VB ad in this previously unpublished article.