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XXXX Gold

ABAC

ABAC dismiss trio of complaints

February 3, 2020 by Clare Burnett

Complaints made to ABAC against XXXX Gold, Furphy, Matso’s and 4 Pines covering product placement rules, social media and public transport advertising have all been dismissed by a panel.

Category: News Tagged: 4 Pines, ABAC, advertising, CUB, Furphy, Gage Roads Brewing Co, Lion, Matso's, XXXX Gold

XXXX-milton-brewery

XXXX named top five Aussie brand in China

June 6, 2019 by Clare Burnett

XXXX has been named one of the top five most recognised Australian brands in China, which owner Lion has attributed to tourism and its ‘lucky’ branding.

Category: News Tagged: China, Lion, XXXX, XXXX Gold

XXXX Gold and Adam Gilchrist launch cricket campaign

October 19, 2017 by Media Release

XXXX Gold has a launched a tech-enabled cricket cap with its new ambassador, Adam Gilchrist.

Category: Media Releases Tagged: XXXX Gold

Mid-strength leader in freefall

August 16, 2017 by James Atkinson

XXXX Gold remains the biggest beer in Australia and the mid-strength leader, but figures seen by Brews News confirm the brand’s rapid decline.

Category: News Tagged: Iron Jack, Legendary Brewing Co, Lion, XXXX Gold

XXXX Gold serves up new Pale Ale

July 17, 2015 by James Atkinson

The new XXXX Gold Australian Pale Ale is a step up in complexity from its lager stablemate, says brewer Anthony Clem.

Category: Features Tagged: Lion, XXXX, XXXX Gold

podcast screen on mobile phone

Episode 60 – A Pirate Life and XXXX Gold Pale Ale

July 17, 2015 by Radio Brews News

This week is a study in contrasts as we catch up with Michael, Jack and Red from South Australia’s Pirate Life Brewing and Anthony Clem from XXXX to find out all about the new XXXX Gold Pale Ale.

Category: Features, Radio Brews News Tagged: Anthony Clem, Jack Cameron, Lion, Michael Cameron, Pirate Life, Red Proudfoot, XXXX, XXXX Gold

XXXX Island to finish

June 30, 2015 by James Atkinson

Lion has announced that XXXX Island will return to its former self, Pumpkin Island, in December 2015.

Category: News Tagged: Lion, XXXX Gold, XXXX Island

XXXX Island officially opens…

October 4, 2012 by Media Release

My friends went to XXXX Island and all I got was this lousy media release. We’d love to have been one of the select group of media who were invited to preview the island over the last few days to give you a first hand account of the major marketing campaign that you won’t be… Read more →

Category: News Tagged: XXXX Gold, XXXX Island

Hunt begins for GOLDen ‘ticket’ to XXXX Island

June 13, 2012 by Media Release

There has always been something a little Charlie and the Chocolate Factory-ish about XXXX Island, now they have sealed the deal with golden ‘tickets’ hidden in cartons of XXXX Gold. I wonder whether it’s too late to change Bruce the Butler to Bruce the Beer Oompah Loompah. Punters, when you’re on the island, just remember… Read more →

Category: News Tagged: XXXX Gold, XXXX Island

Australia’s most popular beer

May 31, 2012 by Matt Kirkegaard

There was a frenzy of PR driven media coverage yesterday as XXXX Gold officially claimed the title of Australia’s best selling beer. Like many reading the news, I had assumed that the title was the result of explosive growth from Lion’s Australian flagship brand. However, it seems it’s not. In terms of market share, XXXX… Read more →

Category: News Tagged: national beer market, VB, XXXX Gold

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