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Radio Brews News goes to the dogs

September 9, 2011
By

BrewDog James Watt

Radio Brews News meets James Watt, founder and CEO of Scottish brewery BrewDog and talk beer, marketing and dead animals.

In the intro Matt also reluctantly returns to the current Crown Lager marketing campaign.

To send through your entry for the “Matt lost the Brendan Varis interview” competition, email the code word from the podcast to: win_stuff@brewsnews.com.au.

BrewDog blog

James on Twitter.

Radio Brews News goes to the dogs [ 1:08:09 ] <a href=”#podPressPlayerSpace_1” class=“podpress_playlink podpress_playlink_audio_mp3” onclick=“javascript:podPressShowHidePlayer(‘1’, ‘http://www.brewsnews.com.au/wp-content/uploads/2011/09/RBN10_090911.mp3” , 290, 24, ‘false’, ‘http://www.brewsnews.com.au/wp-content/plugins/podpress/images/vpreview_center.png’, ‘Radio Brews News goes to the dogs’, ‘Radio Brews News’); return false;”>Play Now| <a href=”#podPressPlayerSpace_1” class=“podpress_playinpopup podpress_playinpopup_audio_mp3” onclick=“javascript:podPressPopupPlayer(‘1’, ‘http://www.brewsnews.com.au/wp-content/uploads/2011/09/RBN10_090911.mp3” , 290, 24, ‘Australian Brews News’, ‘7042’, ‘Radio Brews News goes to the dogs’, ‘Radio Brews News’); return false;”>Play in Popup| Download

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This entry was posted on September 9, 2011 at 9:37 am and is filed under Features. You can follow any responses to this entry through the RSS 2.0 feed.

5 Responses to Radio Brews News goes to the dogs

  1. You can be an Aussie Punk | Australian Brews News on October 13, 2011 at 9:50 am

    […] There’s more information and the media release below. You can also listen to James discuss the offer in our interview with him here. […]

  2. Martin on September 22, 2011 at 12:35 pm

    I agree this is a great interview. I believe you are right to be somewhat cynical about the Brewdog boys’ motivation. They certainly have a great sense of humour (love the videos) and a real passion for pushing British beer outside the traditional box, but their aggressive marketing and ambitious plans don’t sit comfortably with the notion that “we’re just having a good time.” Good luck to them, I say, and more of the quirky stuff. But they shouldn’t con themselves the punters are completely stupid… we see through you, lads!

  3. Stu as "Stu" on September 19, 2011 at 12:06 pm

    Great interview guys… you didn’t labour the points that a cynic could have questioned a lot harder on. I’m not sure what Mr Anonymous was on about.

  4. Terrible Interview on September 14, 2011 at 6:03 pm

    Terrible interview. Matt came off especially poorly. Didn’t enjoy it, was disappointed by it.

    But it was free, so what are you going to do?

    • Editor on September 14, 2011 at 6:22 pm

      Thanks for the feedback…I approved this comment on the off-chance that you are genuine, as we welcome all feedback especially constructive criticism though of course we’d take the feedback more seriously if you provided something a little more specific than ‘terrible interview’ anonymously. Even supplying a legitimate email address so that we could follow up privately to seek something more constructive might show you were a little more serious.…

      though the



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