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Three Brothers craft the future of Vale Ale

March 17, 2015
Brothers behind Vale Brewing (l-r) Pete Collin, Tim Collin and Michael Collin

Brothers behind Vale Brewing (l-r) Pete Collin, Tim Collin and Michael Collin

South Australian brothers Tim, Pete and Michael Collin, the long term majority shareholders of McLaren Vale Beer Company, have bought out former shareholders, Greg Mackay and Mark Rodgers, now making the company 100% family owned.

“We are really proud to see the company become 100% family owned,” says Tim on behalf of the Collin brothers, “it’s an exciting new chapter in our short seven year history that will enable us to set the long term direction of the business and secure the future of this great Australian company.”

Our goal has always been to make great quality, well crafted beer and cider more readily available to the broader Australian and International market. We are here for the long haul and are committed to building a sustainable business that can deliver on this goal while making the Vale experience exceptional at all levels of contact with our consumers and suppliers.”

With the new ownership structure comes the new name: Vale Brewing.

“We wanted to create a closer connection between our products and our company name in order to remove any ambiguity in the market,” says Tim, “we believe the name Vale Brewing achieves this.”

Despite some speculation within the market, the company has always been privately owned,” remarks Tim, “and the growth and success of the business and brand is a credit to the fantastic employees that have worked within the business and the faith and backing of the shareholding group that have contributed over the life of the company so far.

” While these are signifiant changes, fans can be assured that the Vale Brewing offering will continue to build on the strength of the core range. This includes the iconic Vale Ale, Lager, IPA, Dark Lager and their regular limited edition brews. Vale Cider and Dr Pilkington’s Miracle Cider will also continue to be produced in partnership with Chapel Hill Winery in McLaren Vale.

So it will be business as usual for the company’s operations with group General Manager Michael Hanton continuing to steer the ship and Head Brewer Jeff Wright heading up the brewing team.

Definitely watch this space in 2015,” says Tim, “we have some very exciting projects in the pipeline moving forward.”



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