This week on the podcast, the team just how ‘Forever Original’ Coopers new releases actually are and Lion’s small share in a Newcastle beer.
ABAC
ABAC refutes pandemic marketing criticism
The Cancer Council has admitted that it was behind a series of pandemic-related complaints in a report which critiqued advertising watchdog ABAC.
ABAC Online Training
Advertising standards watchdog ABAC has launched a free online training course to cover all aspects of the code, available throughout 2021.
Binge drinking and streaming adverts in front of ABAC
The latest round of rulings from advertising watchdog ABAC has put into the spotlight advertising via streamed content and also the risks of reposting influencer content.
Dismissals outweigh in record year for ABAC
The number of dismissals outweighed the complaints upheld in ABAC’s last quarter as its panel judges on Cheeky Monkey and Byron Bay Lager marketing.
Brews News Week #302 Below The Fold
Zero alcohol beers the focus of ABAC on this weeks podcast, and the team try out a new format for the show.
Zero-alcohol beer advert up against ABAC
An ABAC panel said it would be “mildly perverse” to judge a non-alcoholic beer advert as promoting alcohol consumption, as it judges on Carlton Zero, Corona and XXXX adverts.
Brews News Week #301 Back To School
We’re back podcasting for 2021 with a big news week as Fermentum snaps up Two Birds and Broo’s China deal collapses.
ABAC considers VB Volleys complaint
A collaboration between VB and Volley shoes has been the subject of a complaint to ABAC, with the panel upholding an aspect of the complaint.
Brews News Week #298 It’s Capital
This week, the team discuss Foster’s, ABAC and Behemoth, whilst Capital Brewing Co. dominates the news with a new taproom and pourage rights at Canberra’s Manuka Oval.