CUB is heralding a “Reschs renaissance” after re-introducing the iconic Silver Bullets at the behest of the independent Reschs Appreciation Society.
Staying true to your brand and making sure your marketing is sensitive to the current climate is key during crises like COVID-19 according to experts.
Great Northern has launched a campaign aimed at showcasing Australia’s favourite camping, hiking, fishing and outdoor locations to help kickstart the return of tourism.
Publicans in parts of the country are facing keg shortages despite an ‘unprecedented logistical exercise’ by CUB.
This week on the podcast, the team discuss questions raised over competition after the Asahi acquisition, and the latest Alcohol and Drug Foundation campaign.
With CUB now safely in Asahi’s hands, a competition assessment conducted by the ACCC shows it allowed the sale despite Asahi having a significant impact on competition.
Asahi has officially acquired Carlton and United Breweries although it remains dependent on the sale of a number of beer and cider brands.
Carlton & United Breweries has upped the ante on its For the Love of Your Local campaign, doubling its donation target to $2 million worth of beer for pubs and clubs.
Pirate Life breaks a run of good luck for the brewing industry but has a complaint against its “probiotic” beer dismissed by ABAC, raising issues with health claims and alcohol.
Small brewers have expressed surprise that AB InBev-owned 4 Pines Brewery has qualified for a Federal Government grant designated for small and medium businesses.