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First Choice

Craft beer retailer in trademark battle with Coles

May 12, 2020 by Clare Burnett

Startup craft beer retailer The Beer Drop is facing a legal challenge against its trademark by liquor giant Coles who says it is too similar to a defunct brand it registered in 2012.

Category: News Tagged: Coles, Coles Liquor, First Choice, IP, The Beer Drop, trademark

Endeavour and Coles sales up after March surge

May 1, 2020 by Clare Burnett

Endeavour Drinks and Coles Liquor both saw surges in sales at the end of March according to reports published this week.

Category: News Tagged: BWS, Coles, Dan Murphy's, Endeavour Drinks Group, First Choice, Liquorland, Woolworths

Words fail me…

February 5, 2013 by Matt Kirkegaard

I promise I wasn’t going to mention the war today, but reader Craig received his First Choice catalogue in the mail today and….well, take a look.

Category: Features, Open Letter Tagged: Byron Bay Pale Lager, Coles, comb-overgate, CUB, First Choice

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