This week the team discuss the rise inflation and excise and the low purchase propensity of the NoLo market.
low alcohol beer
Over the last year, NoLo purchase propensity increased by six percentage points but is “nowhere near close to full penetration yet”, according to IRI Australia.
Brick Lane Brewing has released research highlighting the trends of no and low alcohol, particularly amongst younger Australians.
This week the team discuss growth in the NoLo category and a decline in ABAC complaints.
Stone & Wood has introduced a new low alcohol beer to its core range, the 2.7% abv East Point, which will be available nationwide.
An introduction to Low or No alcohol beer, discussing the various techniques employed in the industry currently along with the state of the industry today.